Passive Smoking Kills
Richard Poster, one of the most acclaimed creative persons in advertising of our times created this freelance poster. He wrote that he created this originally for AMV (Abbott Mead Vickers) sometime in 1997) for the client NHS but it never ran.
Richard Wrote in The Copybook:How Some of the World’s Best Advertising Writers Write their Advertising that Later, in 2007 this poster appeared for The Roy Castle Lung Cancer Foundation ad by the CHI agency.
In 1980, Richard Foster joined the board of the fledgling Abbott Mead Vickers, where he spent the next twenty-five years helping AMV become one of Britain’s biggest and most creatively awarded agency.